Benefits Of Live Chat In Higher Education

 

Today’s technology has the potential to transform education, but many schools aren’t using it to its full capacity. About 75% of prospective students & their parents prefer live chat over any other channel.

So, who’s a live chat agent, and why should you hire them?

Live chat agent is a dedicated chat agent on your website who engages with your website visitors instantly via messaging. Basically anyone who visits your website & has a question now doesn’t need to look for an email address or phone number in a “Contact Us” section anymore. They just click on a button to connect with Live Chat agent immediately & get details through chat.

So why do you need live chat agents in your website? Here are top 7 unique benefits :

Proactively Engage With Your Visitors

Live chat makes it possible to proactively talk to your site visitors. Trained chat agents will engage with the visitors to chat. This is ideal for prospective students and parents who may have a specific question about your school, but don’t want to go through the hassle of sending an email or making a call. Our chat agents will proactively chat with your visitors where they often stall, such as course offerings or admission requirements.

Instantly Resolve Queries

Even very simple answers, such as information about a specific course, program or tuition can cost your staff time. Delay when replying may cause frustration in people seeking the answers. With live chat agents available on your website 24×7, they will be able to efficiently and instantly resolve all queries.

Build Relationships Easy On

A direct & instant line of communication is very important for prospective students. Through chatting with them early on helps build relationships by showing that your school strives to meet the needs of its students right from the very beginning. Plus, every conversation is automatically saved as a transcript. This makes it convenient for the student and staff to track correspondence and remember key information.

Improve Parental Engagement

Chatting directly with the university’s chat agents makes your institution more approachable for parents who want to get a feel for the study program their kid is interested in. Since chat option is available directly on your website, parents can speak to a live chat agent when it suits them most — even during a lunch break at work.

Increase Your Availability

Your university’s open times may not always suit your prospective students, especially if they’re still in high school, live in a different time zone or have limited access to the internet. This is why live chat agents offers communication link so visitors can ask questions at any time.

Eliminate Disruptive Phone Calls/Email

Schools are not call centers, so administration buildings shouldn’t function as one. Admissions  likely take the cake for having the most incoming calls, but with live chat agents on your website this could be drastically reduced by 70%. With live chat agents working 24×7 on your website , they can easily have up to 10 ongoing chats at a time. For frequently asked questions, we can set up pre-determined answers to assist students or visitors. This ensures that your staff is only forwarded important or unique requests.

Students Can Report Issues Or Ask Sensitive Questions

Your school may have an emergency phone line, but for less severe cases, live chat makes it quick and simple to anonymously report issues on campus. A chat widget on an emergency hotline page lets students or staff quietly report a problem. If students have a sensitive situation to discuss, they can reach out without needing to visit an office and reveal their identity.

Talking directly to live chat agents is becoming more and more popular in the educational industry. The most renowned universities in the world have live chat agents available 24×7 on their websites. Recent studies show that young people are more likely to engage in conversation via some text application than in person.

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